:root {
    --cream: #F1ECDF;
    --cream-2: #ECE6D6;
    --cream-3: #E4DCC7;
    --ink: #1F1814;
    --ink-soft: #4A3E37;
    --ash: #8A7E72;
    --burgundy: #5C3A3A;
    --burgundy-dark: #3F2727;
    --burgundy-soft: #8E5C5C;
    --sage: #8A9A7E;
    --sage-dark: #5F6F55;
    --sage-soft: #B6C0A8;
    --yellow: #E5C770;
    --yellow-dark: #C9A848;
    --yellow-soft: #F2DEA0;

    --hair: rgba(31,24,20,0.10);
    --hair-strong: rgba(31,24,20,0.22);

    --display: 'Bricolage Grotesque', system-ui, sans-serif;
    --serif: 'Instrument Serif', 'Times New Roman', serif;
    --sans: 'Manrope', system-ui, sans-serif;
    --mono: 'JetBrains Mono', ui-monospace, monospace;
  }

  *, *::before, *::after { box-sizing: border-box; }
  html, body { margin: 0; padding: 0; }
  html {
    scroll-behavior: smooth;
    -webkit-text-size-adjust: 100%;
    text-size-adjust: 100%;
  }
  body {
    background: var(--cream);
    color: var(--ink);
    font-family: var(--sans);
    font-weight: 400;
    font-size: 16px;
    line-height: 1.6;
    -webkit-font-smoothing: antialiased;
    text-rendering: optimizeLegibility;
    overflow-x: hidden;
  }
  ::selection { background: var(--burgundy); color: var(--cream); }
  a { color: inherit; text-decoration: none; }
  button { font: inherit; color: inherit; background: none; border: 0; cursor: pointer; }

  .display { font-family: var(--display); font-weight: 500; letter-spacing: -0.025em; }
  .serif-ital { font-family: var(--serif); font-style: italic; font-weight: 400; }
  .mono { font-family: var(--mono); font-weight: 400; }
  .upper { text-transform: uppercase; letter-spacing: 0.22em; font-size: 11px; font-family: var(--mono); }

  /* very soft paper grain */
  body::after {
    content:""; position: fixed; inset: -50%; pointer-events: none; z-index: 101;
    background-image: url("data:image/svg+xml;utf8,<svg xmlns='http://www.w3.org/2000/svg' width='160' height='160'><filter id='n'><feTurbulence type='fractalNoise' baseFrequency='0.85' numOctaves='2' stitchTiles='stitch'/><feColorMatrix values='0 0 0 0 0.15  0 0 0 0 0.12  0 0 0 0 0.08  0 0 0 0.07 0'/></filter><rect width='100%' height='100%' filter='url(%23n)'/></svg>");
    opacity: 0.45; mix-blend-mode: multiply;
  }

  .wrap { width: 100%; max-width: 1440px; margin: 0 auto; padding: 0 56px; }
  @media (max-width: 800px) { .wrap { padding: 0 24px; } }

  /* nav */
  .nav {
    position: fixed; inset: 0 0 auto 0; z-index: 50;
    padding: 20px 0;
    background: rgba(241,236,223,0.78);
    backdrop-filter: blur(14px) saturate(120%);
    -webkit-backdrop-filter: blur(14px) saturate(120%);
    border-bottom: 1px solid transparent;
    transition: border-color .4s ease, padding .4s ease, background .4s ease;
  }
  .nav.scrolled { border-bottom-color: var(--hair); padding: 14px 0; background: rgba(241,236,223,0.92); }
  .nav-inner { display: flex; align-items: center; justify-content: space-between; gap: 24px; }
  .brand { display: flex; align-items: center; gap: 14px; }
  .brand-mark { width: 56px; height: 56px; display: grid; place-items: center; }
  .brand-mark img { width: 100%; height: 100%; object-fit: contain; }
  .nav.scrolled .brand-mark { width: 46px; height: 46px; transition: width .3s, height .3s; }
  .brand-word {
    font-family: var(--display); font-size: 21px; letter-spacing: -0.01em;
    font-weight: 600; color: var(--ink);
  }
  .brand-word .amp { color: var(--burgundy); }
  .nav-links { display: flex; gap: 32px; align-items: center; }
  .nav-links a {
    font-family: var(--mono); font-size: 11.5px; letter-spacing: 0.16em;
    text-transform: uppercase; color: var(--ink-soft); transition: color .25s;
  }
  .nav-links a:hover { color: var(--burgundy); }
  .nav-cta {
    border: 1px solid var(--ink); padding: 11px 20px; border-radius: 999px;
    font-family: var(--mono); font-size: 11px; letter-spacing: 0.18em; text-transform: uppercase;
    color: var(--ink); transition: all .3s;
    display: inline-flex; align-items: center; gap: 10px;
    white-space: nowrap;
  }
  .nav-cta:hover { background: var(--ink); color: var(--cream); }
  .nav-cta .dot { width: 7px; height: 7px; border-radius: 99px; background: var(--yellow); border: 1px solid var(--yellow-dark); }
  @media (max-width: 950px) { .nav-links { display: none; } }

  /* btn */
  .btn {
    display: inline-flex; align-items: center; gap: 12px;
    padding: 16px 24px; border-radius: 999px;
    font-family: var(--mono); font-size: 12px; letter-spacing: 0.18em; text-transform: uppercase;
    transition: all .3s cubic-bezier(.2,.7,.2,1);
    border: 1px solid transparent;
    white-space: nowrap; cursor: pointer;
  }
  .btn-primary { background: var(--burgundy); color: var(--cream); }
  .btn-primary:hover { background: var(--burgundy-dark); transform: translateY(-2px); }
  .btn-ink { background: var(--ink); color: var(--cream); }
  .btn-ink:hover { background: var(--burgundy); }
  .btn-yellow { background: var(--yellow); color: var(--ink); border-color: var(--yellow-dark); }
  .btn-yellow:hover { background: var(--yellow-dark); }
  .btn-ghost { border-color: var(--hair-strong); color: var(--ink); }
  .btn-ghost:hover { border-color: var(--ink); }
  .btn .arrow { display: inline-block; transition: transform .3s; }
  .btn:hover .arrow { transform: translateX(4px); }

  /* hero */
  .hero {
    position: relative;
    min-height: 100vh;
    padding: 180px 0 100px;
    overflow: hidden;
  }
  @media (max-width: 1100px) {
    .hero { padding: 150px 0 80px; }
  }
  @media (max-width: 768px) {
    .hero { padding: 120px 0 60px; min-height: auto; }
  }
  .hero-bg {
    position: absolute; inset: 0; z-index: 0;
    background:
      radial-gradient(ellipse 60% 50% at 85% 15%, rgba(230,199,112,0.32), transparent 60%),
      radial-gradient(ellipse 50% 50% at 5% 85%, rgba(138,154,126,0.28), transparent 60%);
  }
  .hero-bg::after {
    content:""; position: absolute; inset: 0;
    background-image:
      linear-gradient(to right, rgba(31,24,20,0.04) 1px, transparent 1px),
      linear-gradient(to bottom, rgba(31,24,20,0.04) 1px, transparent 1px);
    background-size: 80px 80px;
    mask-image: radial-gradient(ellipse at 50% 50%, black 30%, transparent 80%);
    -webkit-mask-image: radial-gradient(ellipse at 50% 50%, black 30%, transparent 80%);
  }
  .hero-inner { position: relative; z-index: 2; }

  .eyebrow {
    display: inline-flex; align-items: center; gap: 14px;
    font-family: var(--mono); font-size: 11px;
    text-transform: uppercase; letter-spacing: 0.24em; color: var(--ink-soft);
  }
  .eyebrow .swatch {
    width: 10px; height: 10px; border-radius: 99px;
    background: var(--burgundy); display: inline-block;
  }
  .eyebrow .idx { color: var(--burgundy); font-weight: 500; }

  .hero h1 {
    font-family: var(--display);
    font-weight: 500;
    font-size: clamp(42px, 6.2vw, 88px);
    line-height: 1.02;
    letter-spacing: -0.032em;
    margin: 28px 0 0;
    color: var(--ink);
    max-width: 1100px;
  }
  .hero h1 .ital { font-family: var(--serif); font-style: italic; font-weight: 400; letter-spacing: -0.01em; color: var(--burgundy); }
  .hero h1 .sage { color: var(--sage-dark); }
  .hero h1 .line {
    display: block;
    clip-path: inset(0 0 100% 0);
    -webkit-clip-path: inset(0 0 100% 0);
    animation: reveal 1.1s cubic-bezier(.2,.7,.2,1) both;
  }
  .hero h1 .line:nth-child(2) { animation-delay: .14s; }
  .hero h1 .line:nth-child(3) { animation-delay: .28s; }
  @keyframes reveal {
    from { clip-path: inset(0 0 100% 0); -webkit-clip-path: inset(0 0 100% 0); opacity: 0; }
    to { clip-path: inset(0 0 0 0); -webkit-clip-path: inset(0 0 0 0); opacity: 1; }
  }

  .hero-sub-row {
    margin-top: 56px;
    display: grid; grid-template-columns: 1fr 1fr; gap: 80px; align-items: end;
    opacity: 0; transform: translateY(20px);
    animation: fadeUp 1s ease .7s forwards;
  }
  @keyframes fadeUp { to { opacity: 1; transform: none; } }
  @media (max-width: 900px) { .hero-sub-row { grid-template-columns: 1fr; gap: 36px; } }

  .hero-sub p {
    margin: 0; max-width: 520px;
    font-size: 18px; line-height: 1.55; color: var(--ink-soft); font-weight: 400;
  }
  .hero-actions { display: flex; flex-wrap: wrap; gap: 12px; justify-content: flex-end; }
  @media (max-width: 900px) { .hero-actions { justify-content: flex-start; } }

  /* hero ticker meta */
  .hero-meta {
    margin-top: 96px;
    display: grid; grid-template-columns: repeat(4, 1fr); gap: 24px;
    padding-top: 24px;
    border-top: 1px solid var(--hair);
    opacity: 0; animation: fadeUp 1s ease 1.0s forwards;
  }
  @media (max-width: 900px) { .hero-meta { grid-template-columns: repeat(2, 1fr); } }
  .hero-meta .cell { display: flex; flex-direction: column; gap: 6px; }
  .hero-meta .num {
    font-family: var(--display); font-size: 38px; line-height: 1; font-weight: 500;
    color: var(--ink); letter-spacing: -0.03em;
  }
  .hero-meta .num .sm { font-size: 18px; color: var(--burgundy); margin-left: 4px; }
  .hero-meta .lbl {
    font-family: var(--mono); font-size: 10.5px; letter-spacing: 0.2em;
    text-transform: uppercase; color: var(--ash);
  }

  /* hero stamp — removed (logo lives in top-left nav) */

  /* marquee */
  .marquee {
    position: relative; z-index: 2;
    margin-top: 100px; padding: 22px 0;
    border-top: 1px solid var(--hair); border-bottom: 1px solid var(--hair);
    overflow: hidden;
    mask-image: linear-gradient(90deg, transparent, black 12%, black 88%, transparent);
    -webkit-mask-image: linear-gradient(90deg, transparent, black 12%, black 88%, transparent);
  }
  .marquee-track {
    display: flex; gap: 56px;
    width: max-content;
    animation: marq 50s linear infinite;
    font-family: var(--display); font-size: 28px; font-weight: 400;
    color: var(--ink); align-items: center;
  }
  .marquee-track .sep {
    color: var(--burgundy); font-family: var(--serif); font-style: italic; font-size: 28px;
  }
  @keyframes marq { to { transform: translateX(-50%); } }

  /* section base */
  section { position: relative; }
  .section-pad { padding: 140px 0; }
  @media (max-width: 800px) { .section-pad { padding: 90px 0; } }

  .section-head {
    display: grid; grid-template-columns: 1fr 2fr; gap: 80px;
    margin-bottom: 80px; align-items: end;
  }
  @media (max-width: 900px) { .section-head { grid-template-columns: 1fr; gap: 24px; margin-bottom: 50px; } }
  .section-head h2 {
    font-family: var(--display); font-weight: 500;
    font-size: clamp(40px, 5.4vw, 76px);
    line-height: 1.0; letter-spacing: -0.035em; margin: 12px 0 0; max-width: 800px;
    color: var(--ink);
  }
  .section-head h2 .ital { font-family: var(--serif); font-style: italic; font-weight: 400; color: var(--burgundy); letter-spacing: -0.01em; }
  .section-head h2 .sage { color: var(--sage-dark); }
  .section-head .lead { max-width: 460px; color: var(--ink-soft); font-size: 17px; line-height: 1.55; }

  /* section title pill — bigger, more present */
  .noire-tab {
    display: inline-flex; align-items: center; gap: 14px;
    padding: 9px 20px 9px 9px;
    background: var(--ink); color: var(--cream);
    border-radius: 99px;
    font-family: var(--mono); font-size: 13px; letter-spacing: 0.2em;
    text-transform: uppercase;
  }
  .noire-tab .dot {
    width: 38px; height: 38px; border-radius: 99px;
    background: var(--burgundy); display: grid; place-items: center;
    font-family: var(--display); font-size: 16px; font-weight: 600; color: var(--cream);
    letter-spacing: 0;
    overflow: hidden;
    position: relative;
  }
  .noire-tab .dot img {
    width: 80%; height: 80%; object-fit: contain;
    display: block;
    filter: brightness(0) saturate(100%) invert(95%) sepia(8%) saturate(420%) hue-rotate(7deg) brightness(99%) contrast(91%);
  }
  .noire-tab.sage .dot { background: var(--sage); color: var(--ink); }
  .noire-tab.sage .dot img { filter: brightness(0); }
  .noire-tab.yellow .dot { background: var(--yellow); color: var(--ink); }
  .noire-tab.yellow .dot img { filter: brightness(0); }
  .noire-tab.cream .dot { background: var(--cream); color: var(--ink); border: 1px solid var(--hair-strong); }
  .noire-tab.cream .dot img { filter: none; }
  .noire-tab.burgundy .dot { background: var(--burgundy); }

  /* NOIRE CORE — services */
  .core { background: var(--cream); }
  .core-grid {
    display: grid; grid-template-columns: repeat(2, 1fr);
    border-top: 1px solid var(--hair-strong);
  }
  @media (max-width: 900px) { .core-grid { grid-template-columns: 1fr; } }
  .core-card {
    padding: 52px 44px 60px;
    border-bottom: 1px solid var(--hair-strong);
    border-right: 1px solid var(--hair-strong);
    position: relative;
    transition: background .35s;
    cursor: pointer;
  }
  .core-card:nth-child(2n) { border-right: 0; }
  @media (max-width: 900px) { .core-card { border-right: 0; padding: 40px 0; } }
  .core-card:hover { background: var(--cream-2); }
  .core-top { display: flex; justify-content: space-between; align-items: baseline; margin-bottom: 24px; }
  .core-idx { font-family: var(--mono); font-size: 11px; color: var(--ash); letter-spacing: 0.2em; }
  .core-tag {
    font-family: var(--mono); font-size: 10px; color: var(--burgundy);
    letter-spacing: 0.2em; text-transform: uppercase;
    border: 1px solid var(--burgundy); padding: 5px 10px; border-radius: 99px;
  }
  .core-card h3 {
    font-family: var(--display); font-weight: 500;
    font-size: 36px; line-height: 1.05; letter-spacing: -0.025em; margin: 0 0 16px;
    max-width: 380px;
  }
  .core-card h3 .ital { font-family: var(--serif); font-style: italic; font-weight: 400; color: var(--burgundy); letter-spacing: -0.01em; }
  .core-card p { margin: 0; max-width: 440px; color: var(--ink-soft); font-size: 15.5px; line-height: 1.65; }
  .core-card .deliv {
    margin-top: 24px; display: flex; flex-wrap: wrap; gap: 8px;
  }
  .core-card .deliv span {
    font-family: var(--mono); font-size: 10.5px; letter-spacing: 0.1em;
    color: var(--ink-soft); text-transform: uppercase;
    background: var(--cream-3); padding: 6px 12px; border-radius: 99px;
  }
  .core-card .glyph {
    position: absolute; right: 44px; bottom: 30px;
    font-family: var(--serif); font-style: italic; font-size: 26px;
    color: var(--burgundy); opacity: 0;
    transition: opacity .3s, transform .3s; transform: translateX(-8px);
  }
  .core-card:hover .glyph { opacity: 1; transform: translateX(0); }

  /* who we help */
  .who {
    margin-top: 80px;
    background: var(--cream-3);
    border-radius: 18px;
    padding: 56px 48px;
    display: grid; grid-template-columns: 1fr 2fr; gap: 60px; align-items: start;
  }
  @media (max-width: 900px) { .who { grid-template-columns: 1fr; gap: 32px; padding: 36px 24px; } }
  .who h3 {
    font-family: var(--display); font-weight: 500; font-size: 32px;
    line-height: 1.0; letter-spacing: -0.03em; margin: 12px 0 0;
  }
  .who h3 .ital { font-family: var(--serif); font-style: italic; color: var(--burgundy); }
  .who-list { display: grid; grid-template-columns: 1fr 1fr; gap: 14px 32px; }
  @media (max-width: 700px) { .who-list { grid-template-columns: 1fr; } }
  .who-list .row {
    display: flex; gap: 14px; align-items: baseline;
    padding: 12px 0; border-bottom: 1px solid var(--hair);
    font-size: 16px; color: var(--ink);
  }
  .who-list .row .num { font-family: var(--mono); font-size: 11px; color: var(--burgundy); letter-spacing: 0.18em; }
  .who-list .row em { font-family: var(--serif); font-style: italic; color: var(--burgundy); font-weight: 400; font-size: 17px; margin-left: auto; padding-left: 12px; }

  /* NOIRE LORE — story */
  .lore { background: var(--cream-2); border-top: 1px solid var(--hair); border-bottom: 1px solid var(--hair); }
  .lore-grid { display: grid; grid-template-columns: 1.1fr 1.4fr; gap: 80px; align-items: start; }
  @media (max-width: 900px) { .lore-grid { grid-template-columns: 1fr; gap: 40px; } }
  .lore-aside h3 {
    font-family: var(--display); font-weight: 500;
    font-size: clamp(42px, 5vw, 64px); line-height: 1.0; letter-spacing: -0.035em;
    margin: 18px 0 28px;
  }
  .lore-aside h3 .ital { font-family: var(--serif); font-style: italic; color: var(--burgundy); }
  .lore-portrait {
    width: 100%; aspect-ratio: 4/5;
    background: linear-gradient(135deg, var(--burgundy) 0%, var(--burgundy-dark) 100%);
    border-radius: 14px;
    position: relative; overflow: hidden;
    border: 1px solid var(--hair-strong);
    box-shadow: 0 30px 80px -30px rgba(31,24,20,0.35);
  }
  .lore-portrait img {
    position: absolute; inset: 0;
    width: 100%; height: 100%;
    object-fit: cover; object-position: center center;
    display: block;
    filter: saturate(0.95) contrast(1.02);
  }
  .lore-body p {
    font-family: var(--display); font-weight: 400;
    font-size: 22px; line-height: 1.45; letter-spacing: -0.015em; color: var(--ink);
    margin: 0 0 22px;
  }
  .lore-body p:first-of-type::first-letter {
    font-family: var(--serif); font-style: italic; font-size: 5em;
    float: left; line-height: 0.85; padding: 8px 12px 0 0; color: var(--burgundy);
  }
  .lore-body p em { font-family: var(--serif); font-style: italic; color: var(--burgundy); font-weight: 400; }
  .lore-sig {
    margin-top: 32px;
    display: flex; align-items: center; gap: 20px;
    padding-top: 24px; border-top: 1px solid var(--hair);
  }
  .lore-sig .sig {
    font-family: var(--serif); font-style: italic; font-size: 30px; color: var(--burgundy);
    line-height: 1;
  }
  .lore-sig .name { font-family: var(--mono); font-size: 11px; letter-spacing: 0.2em; text-transform: uppercase; color: var(--ink-soft); }

  /* NOIRE TORE — portfolio */
  .tore { background: var(--cream); }
  .tore-grid {
    display: grid; grid-template-columns: repeat(12, 1fr); gap: 24px;
  }
  @media (max-width: 900px) { .tore-grid { grid-template-columns: 1fr; gap: 24px; } }
  .tore-card {
    border-radius: 14px; overflow: hidden; cursor: pointer;
    border: 1px solid var(--hair);
    transition: transform .4s cubic-bezier(.2,.7,.2,1), box-shadow .4s;
    position: relative;
    background: var(--cream-2);
  }
  .tore-card:hover { transform: translateY(-6px); box-shadow: 0 30px 60px -30px rgba(31,24,20,0.25); }
  .tore-card.w7 { grid-column: span 7; }
  .tore-card.w5 { grid-column: span 5; }
  .tore-card.w6 { grid-column: span 6; }
  .tore-card.w4 { grid-column: span 4; }
  .tore-card.w8 { grid-column: span 8; }
  @media (max-width: 900px) {
    .tore-card.w7, .tore-card.w5, .tore-card.w6, .tore-card.w4, .tore-card.w8 { grid-column: 1; }
  }
  .tore-visual {
    aspect-ratio: 16 / 10;
    position: relative; overflow: hidden;
    border-bottom: 1px solid var(--hair);
    background-color: var(--ink);
  }
  .tore-card.tall .tore-visual { aspect-ratio: 4 / 5; }
  .tore-card .tag {
    position: absolute; top: 16px; left: 16px; z-index: 3;
    font-family: var(--mono); font-size: 10px; letter-spacing: 0.18em; text-transform: uppercase;
    background: var(--cream); color: var(--ink);
    padding: 6px 10px; border-radius: 99px;
    border: 1px solid var(--hair-strong);
  }
  .tore-card .yr {
    position: absolute; top: 16px; right: 16px; z-index: 3;
    font-family: var(--mono); font-size: 10px; letter-spacing: 0.18em;
    color: var(--cream); padding: 6px 10px;
    background: rgba(31,24,20,0.55); border-radius: 99px;
    backdrop-filter: blur(8px);
  }
  .tore-meta { padding: 24px 28px 28px; }
  .tore-meta h3 {
    font-family: var(--display); font-weight: 500; font-size: 26px;
    line-height: 1.1; letter-spacing: -0.025em; margin: 0;
  }
  .tore-meta h3 .ital { font-family: var(--serif); font-style: italic; color: var(--burgundy); font-weight: 400; }
  .tore-meta .row {
    margin-top: 14px; display: flex; gap: 20px;
    font-family: var(--mono); font-size: 11px; letter-spacing: 0.14em; color: var(--ash);
    text-transform: uppercase;
  }
  .tore-meta .row strong { color: var(--ink); font-weight: 500; letter-spacing: 0.04em; font-family: var(--display); }
  .tore-card .arrow-cta {
    position: absolute; bottom: 24px; right: 24px;
    width: 38px; height: 38px; border-radius: 99px;
    background: var(--cream);
    border: 1px solid var(--hair-strong);
    display: grid; place-items: center;
    transition: all .3s;
  }
  .tore-card:hover .arrow-cta { background: var(--burgundy); color: var(--cream); border-color: var(--burgundy); }

  /* portfolio visuals — placeholders */
  .pv-burgundy {
    background:
      radial-gradient(circle at 30% 60%, var(--burgundy-soft) 0%, transparent 50%),
      linear-gradient(135deg, var(--burgundy) 0%, var(--burgundy-dark) 100%);
  }
  .pv-sage {
    background:
      radial-gradient(circle at 70% 30%, var(--sage-soft) 0%, transparent 55%),
      linear-gradient(135deg, var(--sage) 0%, var(--sage-dark) 100%);
  }
  .pv-yellow {
    background:
      radial-gradient(circle at 50% 40%, var(--yellow-soft) 0%, transparent 60%),
      linear-gradient(135deg, var(--yellow) 0%, var(--yellow-dark) 100%);
  }
  .pv-cream {
    background:
      linear-gradient(135deg, var(--cream-3) 0%, var(--cream-2) 100%);
  }
  .pv-ink {
    background:
      radial-gradient(circle at 80% 80%, rgba(230,199,112,0.35) 0%, transparent 50%),
      linear-gradient(135deg, var(--ink) 0%, #0c0907 100%);
  }
    .pv-overlay {
    position: absolute; inset: 0;
    background-image: repeating-linear-gradient(135deg, rgba(255,255,255,0.04) 0 2px, transparent 2px 12px);
  }
  .tore-card.has-poster .pv-label-large,
  .tore-card.has-poster .pv-bottom-label {
    text-shadow: 0 2px 18px rgba(0,0,0,0.55);
  }
  .tore-card.has-poster .pv-overlay {
    background:
      linear-gradient(180deg, rgba(31,24,20,0.20) 0%, rgba(31,24,20,0.75) 100%);
  }
  .pv-mock {
    position: absolute; left: 50%; bottom: -10%;
    transform: translateX(-50%);
    width: 60%; aspect-ratio: 4/5;
    background: var(--cream);
    border-radius: 10px 10px 0 0;
    box-shadow: 0 30px 80px -20px rgba(0,0,0,0.45);
    overflow: hidden;
    display: flex; flex-direction: column;
  }
  .pv-mock .bar { height: 10px; background: var(--cream-3); margin: 12px; border-radius: 99px; }
  .pv-mock .bar.s { width: 35%; }
  .pv-mock .bar.m { width: 70%; }
  .pv-mock .block { margin: 0 12px 12px; height: 60px; background: var(--cream-3); border-radius: 6px; }
  .pv-mock .block.burg { background: var(--burgundy); }
  .pv-mock .block.yel { background: var(--yellow); }
  .pv-mock .block.sg { background: var(--sage); }
  .pv-label-large {
    position: absolute; inset: auto auto 30% 36px;
    font-family: var(--display); font-weight: 500;
    font-size: 64px; line-height: 0.9; letter-spacing: -0.035em;
    color: var(--cream);
    max-width: 70%;
  }
  .pv-label-large .ital { font-family: var(--serif); font-style: italic; }
  .pv-bottom-label {
    position: absolute; left: 24px; bottom: 24px;
    font-family: var(--mono); font-size: 11px; letter-spacing: 0.2em;
    text-transform: uppercase; color: var(--cream); opacity: 0.85;
  }

  /* NOIRE VORE — press & content */
  .vore { background: var(--cream-2); border-top: 1px solid var(--hair); }
  .press-strip {
    margin-bottom: 60px;
    padding: 28px 0;
    border-top: 1px solid var(--hair); border-bottom: 1px solid var(--hair);
    display: flex; flex-wrap: wrap; gap: 48px 56px; align-items: center;
  }
  .press-logo {
    font-family: var(--display); font-size: 22px; font-weight: 500;
    color: var(--ink-soft); letter-spacing: -0.01em; transition: color .25s;
  }
  .press-logo:hover { color: var(--burgundy); }
  .press-logo.italic { font-family: var(--serif); font-style: italic; font-weight: 400; font-size: 26px; }
  .press-logo.serif { font-family: var(--serif); font-weight: 400; font-size: 24px; }
  .press-logo.upper { text-transform: uppercase; font-size: 16px; letter-spacing: 0.18em; }

  .vore-grid {
    display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px;
  }
  @media (max-width: 900px) { .vore-grid { grid-template-columns: 1fr; } }
  .vore-card {
    border: 1px solid var(--hair-strong);
    border-radius: 14px;
    padding: 28px 28px 24px;
    display: flex; flex-direction: column; gap: 18px;
    cursor: pointer;
    background: var(--cream);
    transition: background .3s, transform .3s;
  }
  .vore-card:hover { background: var(--cream-3); transform: translateY(-4px); }
  .vore-card.feature {
    background: var(--burgundy); color: var(--cream); border-color: var(--burgundy-dark);
  }
  .vore-card.feature:hover { background: var(--burgundy-dark); }
  .vore-card.feature .vore-pub, .vore-card.feature .vore-meta { color: var(--cream); opacity: 0.7; }
  .vore-card.feature h3 { color: var(--cream); }
  .vore-card.feature h3 .ital { color: var(--yellow); }
  .vore-pub {
    font-family: var(--mono); font-size: 10.5px; letter-spacing: 0.22em;
    text-transform: uppercase; color: var(--burgundy);
  }
  .vore-card h3 {
    font-family: var(--display); font-weight: 500; font-size: 24px;
    line-height: 1.15; letter-spacing: -0.02em; margin: 0;
    flex: 1;
  }
  .vore-card h3 .ital { font-family: var(--serif); font-style: italic; font-weight: 400; color: var(--burgundy); }
  .vore-meta {
    display: flex; justify-content: space-between; align-items: center;
    font-family: var(--mono); font-size: 10.5px; letter-spacing: 0.18em;
    text-transform: uppercase; color: var(--ash);
    padding-top: 16px; border-top: 1px solid var(--hair);
  }
  .vore-card.feature .vore-meta { border-top-color: rgba(241,236,223,0.18); }

  /* NOIRE FANMAIL — testimonials */
  .fanmail { background: var(--cream); }
  .fanmail-stage {
    border: 1px solid var(--hair-strong);
    border-radius: 18px;
    background: var(--burgundy);
    color: var(--cream);
    padding: 70px 64px 50px;
    position: relative;
    min-height: 380px; overflow: hidden;
  }
  @media (max-width: 800px) { .fanmail-stage { padding: 48px 28px 32px; } }
  .fanmail-stage::after {
    content: ""; position: absolute; right: -20%; bottom: -30%;
    width: 70%; height: 70%; border-radius: 50%;
    background: radial-gradient(circle, rgba(230,199,112,0.22), transparent 60%);
  }
  .fan-stamp {
    position: absolute; right: 32px; top: 32px;
    width: 72px; height: 72px;
    border: 1px solid rgba(241,236,223,0.35);
    border-radius: 99px;
    display: grid; place-items: center;
    font-family: var(--mono); font-size: 9px; letter-spacing: 0.2em; text-transform: uppercase;
    color: var(--yellow); text-align: center; line-height: 1.2;
    background: rgba(31,24,20,0.18);
    z-index: 2;
  }
  .fan-stamp::before {
    content: "✓"; position: absolute; inset: 0;
    display: grid; place-items: center; font-size: 22px; color: var(--yellow); font-family: var(--display);
    opacity: 0;
  }
  .t-slide {
    position: absolute; inset: 70px 64px 50px;
    opacity: 0; transition: opacity .8s ease;
    display: flex; flex-direction: column; justify-content: space-between;
    z-index: 1;
  }
  @media (max-width: 800px) { .t-slide { inset: 48px 28px 32px; } }
  .t-slide.active { opacity: 1; }
  .t-slide .body {
    font-family: var(--display); font-weight: 400;
    font-size: clamp(24px, 3.2vw, 40px);
    line-height: 1.25; letter-spacing: -0.025em;
    max-width: 920px; margin: 30px 0 0;
  }
  .t-slide .body em { font-family: var(--serif); font-style: italic; font-weight: 400; color: var(--yellow); }
  .t-slide .attrib {
    display: flex; align-items: center; gap: 20px;
    margin-top: 36px;
  }
  .t-slide .avatar {
    width: 48px; height: 48px; border-radius: 99px;
    background: var(--yellow);
    color: var(--ink);
    display: grid; place-items: center;
    font-family: var(--display); font-size: 15px; font-weight: 600;
  }
  .t-slide .name { font-family: var(--display); font-size: 16px; font-weight: 500; }
  .t-slide .role { font-family: var(--mono); font-size: 11px; letter-spacing: 0.16em; opacity: 0.7; text-transform: uppercase; margin-top: 2px; }

  .t-controls {
    margin-top: 32px;
    display: flex; gap: 16px; justify-content: space-between; align-items: center;
  }
  .t-dots { display: flex; gap: 8px; }
  .t-dots button { width: 22px; height: 2px; background: var(--hair-strong); transition: all .3s; border-radius: 2px; }
  .t-dots button.active { background: var(--burgundy); width: 48px; }
  .t-arrows { display: flex; gap: 8px; }
  .t-arrows button {
    width: 44px; height: 44px; border: 1px solid var(--hair-strong);
    border-radius: 99px; display: grid; place-items: center;
    transition: all .25s; color: var(--ink);
  }
  .t-arrows button:hover { border-color: var(--ink); background: var(--cream-3); }

  /* PRICING */
  .pricing { background: var(--cream-2); border-top: 1px solid var(--hair); border-bottom: 1px solid var(--hair); }
  .price-grid {
    display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px;
  }
  @media (max-width: 1000px) { .price-grid { grid-template-columns: 1fr; } }

  .price-card {
    background: var(--cream); border-radius: 18px;
    padding: 36px 32px 32px;
    display: flex; flex-direction: column;
    border: 1px solid var(--hair-strong);
    position: relative;
    transition: transform .35s;
  }
  .price-card:hover { transform: translateY(-6px); }
  .price-card.featured {
    background: var(--ink); color: var(--cream); border-color: var(--ink);
    transform: scale(1.02);
  }
  .price-card.featured:hover { transform: scale(1.02) translateY(-6px); }
  .price-card .ribbon {
    position: absolute; top: -1px; right: 24px;
    background: var(--yellow); color: var(--ink);
    padding: 6px 14px; border-radius: 0 0 99px 99px;
    font-family: var(--mono); font-size: 10px; letter-spacing: 0.22em; text-transform: uppercase;
    border: 1px solid var(--yellow-dark); border-top: 0;
  }
  .price-card .tier-name {
    font-family: var(--display); font-weight: 500; font-size: 28px;
    letter-spacing: -0.025em; margin: 0;
  }
  .price-card .tier-name .ital { font-family: var(--serif); font-style: italic; color: var(--burgundy); }
  .price-card.featured .tier-name .ital { color: var(--yellow); }
  .price-card .tier-sub {
    font-family: var(--mono); font-size: 11px; letter-spacing: 0.18em;
    text-transform: uppercase;
    color: var(--ink-soft); margin: 10px 0 24px;
  }
  .price-card.featured .tier-sub { color: var(--cream); opacity: 0.7; }
  .price-card .price-row {
    display: flex; align-items: baseline; gap: 8px;
    padding-bottom: 24px; border-bottom: 1px solid var(--hair);
    margin-bottom: 24px;
  }
  .price-card.featured .price-row { border-bottom-color: rgba(241,236,223,0.15); }
  .price-card .from {
    font-family: var(--mono); font-size: 10.5px; letter-spacing: 0.2em;
    text-transform: uppercase; color: var(--ash); margin-bottom: 6px;
  }
  .price-card.featured .from { color: var(--cream); opacity: 0.6; }
  .price-card .price {
    font-family: var(--display); font-weight: 500;
    font-size: 52px; line-height: 1; letter-spacing: -0.04em;
  }
  .price-card .per {
    font-family: var(--mono); font-size: 11px; letter-spacing: 0.16em; text-transform: uppercase; color: var(--ash);
  }
  .price-card.featured .per { color: var(--cream); opacity: 0.6; }
  .price-card .feat-list { list-style: none; padding: 0; margin: 0 0 28px; display: flex; flex-direction: column; gap: 12px; }
  .price-card .feat-list li {
    display: grid; grid-template-columns: 18px 1fr; gap: 12px; align-items: baseline;
    font-size: 14.5px; line-height: 1.5; color: var(--ink);
  }
  .price-card.featured .feat-list li { color: var(--cream); }
  .price-card .feat-list li::before {
    content: "✓"; color: var(--burgundy); font-family: var(--display); font-weight: 600; font-size: 13px;
  }
  .price-card.featured .feat-list li::before { color: var(--yellow); }
  .price-card .tier-cta { margin-top: auto; }
  .price-fine {
    margin-top: 28px;
    text-align: center;
    font-family: var(--mono); font-size: 11px; letter-spacing: 0.16em; text-transform: uppercase;
    color: var(--ash);
  }
  .price-fine .sep { margin: 0 14px; color: var(--burgundy); }

  /* APPLICATION */
  .application {
    background:
      radial-gradient(ellipse 80% 80% at 50% 20%, rgba(138,154,126,0.25), transparent 60%),
      var(--cream);
    border-top: 1px solid var(--hair);
  }
  .application .wrap { max-width: 1100px; }
  .app-card {
    border: 1px solid var(--hair-strong);
    background: var(--cream);
    border-radius: 18px;
    overflow: hidden;
    box-shadow: 0 30px 80px -40px rgba(31,24,20,0.18);
  }
  .app-card-head {
    display: grid; grid-template-columns: 1fr auto; gap: 24px;
    align-items: center;
    padding: 24px 32px;
    border-bottom: 1px solid var(--hair);
    background: var(--cream-2);
  }
  .app-steps { display: flex; gap: 10px; align-items: center; }
  .app-step-dot {
    width: 26px; height: 26px; border-radius: 99px;
    border: 1px solid var(--hair-strong); background: var(--cream);
    display: grid; place-items: center;
    font-family: var(--mono); font-size: 11px; color: var(--ash);
    transition: all .3s;
  }
  .app-step-dot.active { background: var(--ink); border-color: var(--ink); color: var(--cream); }
  .app-step-dot.done { background: var(--burgundy); border-color: var(--burgundy); color: var(--cream); }
  .app-step-line { width: 28px; height: 1px; background: var(--hair-strong); transition: background .3s; }
  .app-step-line.done { background: var(--burgundy); }
  .app-step-label {
    font-family: var(--mono); font-size: 11px; letter-spacing: 0.2em;
    color: var(--ink-soft); text-transform: uppercase;
  }

  .app-body { padding: 44px 32px 32px; min-height: 340px; }
  .app-body h3 {
    font-family: var(--display); font-weight: 500;
    font-size: 32px; line-height: 1.1; margin: 0 0 6px; letter-spacing: -0.03em;
  }
  .app-body h3 em { font-family: var(--serif); font-style: italic; font-weight: 400; color: var(--burgundy); }
  .app-body .help { color: var(--ink-soft); font-size: 14.5px; margin: 0 0 30px; max-width: 540px; }

  .field-row { display: grid; gap: 20px; }
  .field-row.two { grid-template-columns: 1fr 1fr; }
  @media (max-width: 700px) { .field-row.two { grid-template-columns: 1fr; } }
  .field label {
    display: block;
    font-family: var(--mono); font-size: 10.5px; letter-spacing: 0.2em;
    color: var(--ink-soft); text-transform: uppercase;
    margin-bottom: 10px;
  }
  .field input, .field textarea, .field select {
    width: 100%; background: transparent; border: 0;
    border-bottom: 1px solid var(--hair-strong);
    padding: 12px 0; font: inherit; color: var(--ink);
    font-size: 16px; outline: none;
    transition: border-color .25s; border-radius: 0;
  }
  .field textarea { resize: vertical; min-height: 100px; line-height: 1.6; }
  .field input:focus, .field textarea:focus, .field select:focus { border-bottom-color: var(--burgundy); }
  .field input::placeholder, .field textarea::placeholder { color: rgba(31,24,20,0.32); }

  .chip-grid { display: flex; flex-wrap: wrap; gap: 10px; }
  .chip {
    border: 1px solid var(--hair-strong);
    padding: 10px 16px; border-radius: 99px;
    font-size: 13.5px; color: var(--ink); background: var(--cream);
    transition: all .25s; cursor: pointer; user-select: none;
  }
  .chip:hover { border-color: var(--ink); }
  .chip.active { background: var(--ink); color: var(--cream); border-color: var(--ink); }

  .app-foot {
    display: flex; justify-content: space-between; align-items: center;
    padding: 22px 32px; flex-wrap: wrap; gap: 14px;
    border-top: 1px solid var(--hair);
    background: var(--cream-2);
  }
  .app-foot .meta { font-family: var(--mono); font-size: 11px; color: var(--ash); letter-spacing: 0.16em; text-transform: uppercase; }

  .submitted {
    padding: 60px 36px; text-align: center;
  }
  .submitted .check {
    width: 64px; height: 64px; border-radius: 99px;
    background: var(--yellow); color: var(--ink);
    display: inline-grid; place-items: center; margin-bottom: 24px;
    font-size: 28px; font-family: var(--display);
  }
  .submitted h3 { font-family: var(--display); font-weight: 500; font-size: 38px; margin: 0 0 12px; letter-spacing: -0.03em; }
  .submitted h3 em { font-family: var(--serif); font-style: italic; color: var(--burgundy); }
  .submitted p { color: var(--ink-soft); max-width: 460px; margin: 0 auto; font-size: 15.5px; }

  /* final cta */
  .final-cta { padding: 180px 0 140px; text-align: center; position: relative; overflow: hidden; }
  .final-cta::before {
    content: ""; position: absolute; inset: 0;
    background: radial-gradient(ellipse 70% 70% at 50% 50%, rgba(230,199,112,0.28), transparent 65%);
  }
  .final-cta h2 {
    font-family: var(--display); font-weight: 500;
    font-size: clamp(48px, 8vw, 124px);
    line-height: 0.97; letter-spacing: -0.04em; margin: 0 0 32px;
    position: relative; color: var(--ink);
  }
  .final-cta h2 .ital { font-family: var(--serif); font-style: italic; font-weight: 400; color: var(--burgundy); }
  .final-cta h2 .sage { color: var(--sage-dark); }
  .final-cta p { color: var(--ink-soft); max-width: 560px; margin: 0 auto 44px; font-size: 18px; line-height: 1.55; position: relative; }
  .final-cta .actions { position: relative; display: inline-flex; gap: 12px; flex-wrap: wrap; justify-content: center; }

  /* footer */
  footer {
    background: var(--ink); color: var(--cream);
    padding: 80px 0 32px;
  }
  footer .brand-word { color: var(--cream); }
  footer .brand-word .amp { color: var(--yellow); }
  footer .brand-mark { width: 64px; height: 64px; }
  footer .brand-mark img { filter: brightness(0) saturate(100%) invert(95%) sepia(8%) saturate(420%) hue-rotate(7deg) brightness(99%) contrast(91%); }
  .foot-grid { display: grid; grid-template-columns: 2fr 1fr 1fr 1fr; gap: 60px; }
  @media (max-width: 900px) { .foot-grid { grid-template-columns: 1fr 1fr; gap: 40px; } }
  .foot-grid h4 {
    font-family: var(--mono); font-size: 10.5px; letter-spacing: 0.22em;
    text-transform: uppercase; color: rgba(241,236,223,0.55); margin: 0 0 18px;
  }
  .foot-grid ul { list-style: none; margin: 0; padding: 0; display: flex; flex-direction: column; gap: 10px; }
  .foot-grid a { color: var(--cream); font-size: 14px; opacity: 0.85; transition: opacity .25s, color .25s; }
  .foot-grid a:hover { color: var(--yellow); opacity: 1; }
  .foot-brand p {
    color: var(--cream); opacity: 0.7; font-size: 14.5px; line-height: 1.65;
    max-width: 380px; margin: 22px 0 0;
  }
  .foot-bottom {
    display: flex; justify-content: space-between; align-items: center;
    margin-top: 72px; padding-top: 22px; border-top: 1px solid rgba(241,236,223,0.12);
    font-family: var(--mono); font-size: 11px; letter-spacing: 0.18em;
    text-transform: uppercase; color: rgba(241,236,223,0.55);
  }
  @media (max-width: 700px) { .foot-bottom { flex-direction: column; gap: 14px; } }
  .foot-bottom .live::before {
    content:""; display: inline-block;
    width: 7px; height: 7px; border-radius: 99px;
    background: var(--yellow); margin-right: 10px; vertical-align: 1px;
    animation: blink 2s ease-in-out infinite;
  }
  @keyframes blink { 50% { opacity: 0.35; } }

  /* reveal on scroll */
  .reveal { opacity: 0; transform: translateY(28px); transition: opacity 1s ease, transform 1s cubic-bezier(.2,.7,.2,1); }
  .reveal.in { opacity: 1; transform: none; }
  .reveal.delay-1 { transition-delay: .08s; }
  .reveal.delay-2 { transition-delay: .16s; }
  .reveal.delay-3 { transition-delay: .24s; }

  /* ---------- premium polish layer ---------- */

  /* scroll progress hairline */
  .scroll-progress {
    position: fixed; top: 0; left: 0; height: 2px;
    background: linear-gradient(90deg, var(--burgundy), var(--yellow));
    z-index: 60; width: 0%;
    transition: width .12s linear;
    box-shadow: 0 0 12px rgba(184,151,90,0.4);
  }

  /* word-by-word reveal for headlines */
  .word-wrap { display: inline; }
  .word {
    display: inline-block;
    overflow: hidden;
    line-height: 1.05;
    vertical-align: bottom;
  }
  .word > span {
    display: inline-block;
    transform: translateY(110%) rotate(4deg);
    transition: transform 1.05s cubic-bezier(.18,.72,.16,1.0);
    will-change: transform;
  }
  .word.in > span { transform: translateY(0) rotate(0deg); }
  .word-space { display: inline-block; width: .28em; }

  /* nav link underline */
  .nav-links a { position: relative; }
  .nav-links a::after {
    content: ""; position: absolute; left: 0; bottom: -6px;
    width: 100%; height: 1px; background: var(--burgundy);
    transform: scaleX(0); transform-origin: right center;
    transition: transform .45s cubic-bezier(.2,.7,.2,1);
  }
  .nav-links a:hover::after { transform: scaleX(1); transform-origin: left center; }

  /* brand mark idle pulse — nav + footer grow in sync (transform only,
     so the footer's invert filter is preserved) */
  .brand-mark img {
    animation: brandPulse 3.6s ease-in-out infinite;
    transform-origin: center;
  }
  @keyframes brandPulse {
    0%, 100% { transform: scale(1); }
    50%      { transform: scale(1.10); }
  }

  /* magnetic button — class .mag handled by JS; just smooth transitions here */
  .btn { transition: transform .35s cubic-bezier(.2,.7,.2,1), background .35s ease, color .35s ease, border-color .35s ease; }

  /* primary CTA shimmer */
  .btn-primary { position: relative; overflow: hidden; isolation: isolate; }
  .btn-primary::before {
    content: ""; position: absolute; inset: 0; z-index: -1;
    background: linear-gradient(115deg, transparent 35%, rgba(241,236,223,0.32) 50%, transparent 65%);
    transform: translateX(-100%);
    transition: transform .9s cubic-bezier(.2,.7,.2,1);
  }
  .btn-primary:hover::before { transform: translateX(100%); }
  .btn-yellow { position: relative; overflow: hidden; isolation: isolate; }
  .btn-yellow::before {
    content: ""; position: absolute; inset: 0; z-index: -1;
    background: linear-gradient(115deg, transparent 35%, rgba(31,24,20,0.18) 50%, transparent 65%);
    transform: translateX(-100%);
    transition: transform .9s cubic-bezier(.2,.7,.2,1);
  }
  .btn-yellow:hover::before { transform: translateX(100%); }

  /* card 3D tilt */
  .tilt {
    transform-style: preserve-3d;
    transition: transform .5s cubic-bezier(.2,.7,.2,1), box-shadow .5s ease;
    will-change: transform;
  }
  .tilt > * { transform: translateZ(0); }

  /* Ken Burns slow drift on founder portrait */
  .lore-portrait img {
    
    transform-origin: 50% 40%;
  }
  

  /* glow ring on hero stamp */
  .hero-stamp::before {
    content: ""; position: absolute; inset: -12px; border-radius: 99px;
    background: radial-gradient(circle, rgba(184,151,90,0.18), transparent 60%);
    animation: glowPulse 4s ease-in-out infinite;
    z-index: -1;
  }
  @keyframes glowPulse {
    0%,100% { opacity: 0.6; transform: scale(1); }
    50%     { opacity: 1; transform: scale(1.08); }
  }

  /* marquee pause on hover */
  .marquee:hover .marquee-track { animation-play-state: paused; }
  .marquee-track span { transition: color .35s ease; }
  .marquee-track:hover span { color: var(--burgundy); }

  /* hairline section divider draw-in */
  .draw-line {
    height: 1px; width: 0%;
    background: var(--burgundy);
    transition: width 1.2s cubic-bezier(.2,.7,.2,1);
    margin: 0 0 24px;
    transform-origin: left center;
  }
  .draw-line.in { width: 56px; }

  /* card hover lift (core/pillar/portfolio) */
  .core-card { transition: background .35s ease, transform .5s cubic-bezier(.2,.7,.2,1); }
  .core-card:hover { transform: translateY(-4px); }

  .price-card { transition: transform .45s cubic-bezier(.2,.7,.2,1), box-shadow .45s ease, border-color .35s ease; }
  .price-card:hover { box-shadow: 0 40px 80px -40px rgba(31,24,20,0.32); border-color: var(--burgundy); }
  .price-card.featured:hover { box-shadow: 0 50px 100px -40px rgba(184,151,90,0.45); }

  /* animated counter number — no flicker */
  .num .count { display: inline-block; min-width: 1ch; font-variant-numeric: tabular-nums; }

  /* tilted reveal direction options */
  .reveal-slide-r { opacity: 0; transform: translateX(40px); transition: opacity 1s ease, transform 1.1s cubic-bezier(.2,.7,.2,1); }
  .reveal-slide-r.in { opacity: 1; transform: none; }
  .reveal-slide-l { opacity: 0; transform: translateX(-40px); transition: opacity 1s ease, transform 1.1s cubic-bezier(.2,.7,.2,1); }
  .reveal-slide-l.in { opacity: 1; transform: none; }

  /* corner ornaments */
  .ornament {
    position: absolute; pointer-events: none; opacity: 0.5;
    font-family: var(--serif); font-style: italic; color: var(--burgundy);
    font-size: 80px; line-height: 1;
    animation: drift 14s ease-in-out infinite alternate;
  }
  @keyframes drift {
    0%   { transform: translateY(0) rotate(0deg); }
    100% { transform: translateY(-16px) rotate(8deg); }
  }

  /* underline that draws beneath italic accent words on hover */
  .ital { position: relative; }

  @media (prefers-reduced-motion: reduce) {
    *, *::before, *::after { animation-duration: 0.01ms !important; animation-iteration-count: 1 !important; transition-duration: 0.01ms !important; }
    .hero h1 .line { clip-path: none !important; -webkit-clip-path: none !important; opacity: 1 !important; }
    .hero-sub-row, .hero-meta { opacity: 1 !important; transform: none !important; }
  }


/* ============================================
   Sub-page chrome — used on About/Services/etc.
   ============================================ */

.nav-links a.active { color: var(--burgundy); }
.nav-links a.active::after {
  transform: scaleX(1); transform-origin: left center;
}

/* Sub-page hero (lighter than homepage hero) */
.page-hero {
  position: relative;
  padding: 180px 0 80px;
  overflow: hidden;
}
.page-hero-bg {
  position: absolute; inset: 0; z-index: 0;
  background:
    radial-gradient(ellipse 60% 50% at 90% 10%, rgba(230,199,112,0.22), transparent 60%),
    radial-gradient(ellipse 50% 60% at 0% 90%, rgba(138,154,126,0.20), transparent 60%);
}
.page-hero-bg::after {
  content:""; position: absolute; inset: 0;
  background-image:
    linear-gradient(to right, rgba(31,24,20,0.04) 1px, transparent 1px),
    linear-gradient(to bottom, rgba(31,24,20,0.04) 1px, transparent 1px);
  background-size: 80px 80px;
  mask-image: radial-gradient(ellipse at 50% 50%, black 30%, transparent 80%);
  -webkit-mask-image: radial-gradient(ellipse at 50% 50%, black 30%, transparent 80%);
}
.page-hero-inner { position: relative; z-index: 2; }
.page-hero h1 {
  font-family: var(--display); font-weight: 500;
  font-size: clamp(48px, 7.6vw, 124px);
  line-height: 0.98; letter-spacing: -0.038em;
  margin: 28px 0 28px;
  color: var(--ink);
  max-width: 1300px;
}
.page-hero h1 .ital { font-family: var(--serif); font-style: italic; font-weight: 400; color: var(--burgundy); letter-spacing: -0.01em; }
.page-hero h1 .sage { color: var(--sage-dark); }
.page-hero .page-lead {
  max-width: 640px; margin: 0;
  font-family: var(--display); font-weight: 400;
  font-size: 22px; line-height: 1.4; color: var(--ink-soft);
  letter-spacing: -0.01em;
}

/* Editorial body for About / case studies */
.editorial { max-width: 720px; margin: 0 auto; }
.editorial p {
  font-family: var(--display); font-weight: 400;
  font-size: 21px; line-height: 1.5; color: var(--ink);
  letter-spacing: -0.01em; margin: 0 0 24px;
}
.editorial p em { font-family: var(--serif); font-style: italic; color: var(--burgundy); font-weight: 400; }
.editorial p strong { font-weight: 600; color: var(--ink); }
.editorial h3 {
  font-family: var(--display); font-weight: 500;
  font-size: 36px; line-height: 1.1; letter-spacing: -0.025em;
  margin: 56px 0 20px;
}
.editorial h3 em { font-family: var(--serif); font-style: italic; color: var(--burgundy); font-weight: 400; }
.editorial blockquote {
  margin: 40px 0;
  font-family: var(--serif); font-style: italic; font-weight: 400;
  font-size: 28px; line-height: 1.3; color: var(--burgundy);
  padding-left: 24px; border-left: 1px solid var(--burgundy);
}
.editorial hr {
  border: 0; height: 1px; background: var(--hair);
  margin: 60px 0;
}

/* Service-tier section blocks */
.tier-block {
  display: grid; grid-template-columns: 1fr 1.4fr; gap: 80px;
  padding: 100px 0;
  border-top: 1px solid var(--hair);
}
.tier-block:last-of-type { border-bottom: 1px solid var(--hair); }
@media (max-width: 900px) { .tier-block { grid-template-columns: 1fr; gap: 32px; padding: 60px 0; } }

.tier-aside .tier-num {
  font-family: var(--mono); font-size: 11px; letter-spacing: 0.24em; color: var(--burgundy); text-transform: uppercase;
}
.tier-aside h2 {
  font-family: var(--display); font-weight: 500;
  font-size: clamp(40px, 5vw, 64px); line-height: 1.0;
  letter-spacing: -0.035em; margin: 18px 0 24px;
}
.tier-aside h2 .ital { font-family: var(--serif); font-style: italic; color: var(--burgundy); font-weight: 400; }
.tier-aside .tier-strap {
  display: inline-block; padding: 6px 14px; border-radius: 99px;
  background: var(--cream-3); color: var(--ink);
  font-family: var(--mono); font-size: 11px; letter-spacing: 0.18em; text-transform: uppercase;
  margin-top: 12px;
}

.tier-body .lede {
  font-family: var(--display); font-weight: 400;
  font-size: 22px; line-height: 1.45; letter-spacing: -0.01em;
  color: var(--ink); margin: 0 0 36px;
}
.tier-body .lede em { font-family: var(--serif); font-style: italic; color: var(--burgundy); font-weight: 400; }

.tier-pillars { display: grid; grid-template-columns: 1fr 1fr; gap: 28px; }
@media (max-width: 700px) { .tier-pillars { grid-template-columns: 1fr; } }
.tier-pillars .tile {
  border: 1px solid var(--hair-strong);
  background: var(--cream);
  border-radius: 14px;
  padding: 26px 24px;
}
.tier-pillars .tile h4 {
  font-family: var(--display); font-weight: 500; font-size: 22px;
  letter-spacing: -0.02em; margin: 0 0 10px;
}
.tier-pillars .tile h4 em { font-family: var(--serif); font-style: italic; color: var(--burgundy); font-weight: 400; }
.tier-pillars .tile p { margin: 0; color: var(--ink-soft); font-size: 14.5px; line-height: 1.6; }
.tier-pillars .tile .deliv {
  margin-top: 16px; display: flex; flex-wrap: wrap; gap: 6px;
}
.tier-pillars .tile .deliv span {
  font-family: var(--mono); font-size: 10px; letter-spacing: 0.12em;
  color: var(--ink-soft); text-transform: uppercase;
  background: var(--cream-3); padding: 5px 10px; border-radius: 99px;
}

/* Portfolio long-scroll case-inline */
.case-strip {
  padding: 100px 0;
  border-top: 1px solid var(--hair);
}
.case-strip:last-of-type { border-bottom: 1px solid var(--hair); }
.case-strip .case-hd {
  display: grid; grid-template-columns: 1fr 2fr; gap: 60px;
  margin-bottom: 48px; align-items: end;
}
@media (max-width: 900px) { .case-strip .case-hd { grid-template-columns: 1fr; gap: 24px; margin-bottom: 30px; } }
.case-strip .case-no {
  font-family: var(--mono); font-size: 12px; letter-spacing: 0.24em;
  text-transform: uppercase; color: var(--burgundy);
}
.case-strip h2 {
  font-family: var(--display); font-weight: 500;
  font-size: clamp(40px, 5.4vw, 76px);
  line-height: 1.0; letter-spacing: -0.035em; margin: 12px 0 0;
}
.case-strip h2 .ital { font-family: var(--serif); font-style: italic; color: var(--burgundy); font-weight: 400; }
.case-strip .case-meta {
  display: flex; flex-wrap: wrap; gap: 36px;
  font-family: var(--mono); font-size: 11px; letter-spacing: 0.16em;
  text-transform: uppercase; color: var(--ink-soft);
}
.case-strip .case-meta strong { color: var(--ink); font-weight: 500; font-family: var(--display); letter-spacing: 0.02em; }

.case-cover {
  border-radius: 16px; overflow: hidden;
  border: 1px solid var(--hair-strong);
  position: relative;
  aspect-ratio: 16 / 8;
  margin-bottom: 56px;
}
.case-cover .pv-overlay { position: absolute; inset: 0; }
.case-cover .pv-label-large {
  position: absolute; left: 48px; bottom: 40px;
  font-family: var(--display); font-weight: 500;
  font-size: clamp(40px, 5vw, 64px); line-height: 0.95; letter-spacing: -0.035em;
  color: var(--cream); max-width: 70%;
}
.case-cover .pv-label-large .ital { font-family: var(--serif); font-style: italic; color: var(--yellow); }
.case-cover .pv-bottom-label {
  position: absolute; right: 24px; bottom: 24px;
  font-family: var(--mono); font-size: 11px; letter-spacing: 0.2em;
  text-transform: uppercase; color: var(--cream); opacity: 0.85;
}

.case-body {
  display: grid; grid-template-columns: 1fr 1.4fr; gap: 80px;
}
@media (max-width: 900px) { .case-body { grid-template-columns: 1fr; gap: 32px; } }
.case-section { padding-bottom: 32px; }
.case-section .label {
  font-family: var(--mono); font-size: 10.5px; letter-spacing: 0.22em;
  text-transform: uppercase; color: var(--ash); margin-bottom: 14px;
}
.case-section p {
  font-family: var(--display); font-weight: 400;
  font-size: 19px; line-height: 1.5; color: var(--ink);
  letter-spacing: -0.01em; margin: 0 0 16px;
}
.case-results {
  display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px;
  margin: 28px 0 16px;
  padding: 32px;
  background: var(--cream-3); border-radius: 14px;
}
@media (max-width: 700px) { .case-results { grid-template-columns: 1fr; } }
.case-results .cell .num {
  font-family: var(--display); font-weight: 500;
  font-size: 42px; line-height: 1; letter-spacing: -0.03em;
  color: var(--burgundy);
}
.case-results .cell .lbl {
  font-family: var(--mono); font-size: 10.5px; letter-spacing: 0.2em;
  text-transform: uppercase; color: var(--ink-soft); margin-top: 6px;
}

/* About page founder block */
.founder-block {
  display: grid; grid-template-columns: 1fr 1.2fr; gap: 80px; align-items: start;
}
@media (max-width: 900px) { .founder-block { grid-template-columns: 1fr; gap: 32px; } }
.founder-block .portrait {
  border-radius: 14px; overflow: hidden;
  border: 1px solid var(--hair-strong);
  aspect-ratio: 4/5;
  position: relative;
  box-shadow: 0 30px 80px -30px rgba(31,24,20,0.32);
}
.founder-block .portrait img {
  width: 100%; height: 100%; object-fit: cover;
  display: block;
  
}

/* Belief grid for About manifesto */
.beliefs-grid {
  display: grid; grid-template-columns: repeat(3, 1fr); gap: 1px;
  background: var(--hair-strong);
  border: 1px solid var(--hair-strong);
  border-radius: 14px; overflow: hidden;
}
@media (max-width: 900px) { .beliefs-grid { grid-template-columns: 1fr; } }
.belief-cell {
  background: var(--cream);
  padding: 36px 32px;
  display: flex; flex-direction: column; gap: 12px;
  transition: background .3s;
}
.belief-cell:hover { background: var(--cream-2); }
.belief-cell .n {
  font-family: var(--mono); font-size: 11px; color: var(--burgundy);
  letter-spacing: 0.22em;
}
.belief-cell h3 {
  font-family: var(--display); font-weight: 500; font-size: 24px;
  line-height: 1.15; letter-spacing: -0.02em; margin: 0;
}
.belief-cell h3 em { font-family: var(--serif); font-style: italic; color: var(--burgundy); font-weight: 400; }
.belief-cell p { margin: 0; color: var(--ink-soft); font-size: 14.5px; line-height: 1.6; }

/* Process timeline for About */
.process-timeline { border-top: 1px solid var(--hair); }
.process-timeline .step {
  display: grid; grid-template-columns: 100px 1fr 1.4fr; gap: 48px;
  padding: 36px 0; border-bottom: 1px solid var(--hair);
  align-items: start; transition: padding .3s, background .3s;
  cursor: default;
}
@media (max-width: 900px) {
  .process-timeline .step { grid-template-columns: 60px 1fr; gap: 20px; }
  .process-timeline .step .step-detail { grid-column: 1 / -1; }
}
.process-timeline .step:hover { padding-left: 16px; }
.process-timeline .step-num {
  font-family: var(--display); font-size: 48px; line-height: 1;
  color: var(--ink-soft); font-weight: 400;
  transition: color .3s;
}
.process-timeline .step:hover .step-num { color: var(--burgundy); }
.process-timeline .step-title {
  font-family: var(--display); font-size: 30px; line-height: 1.05;
  font-weight: 500; letter-spacing: -0.025em; margin: 6px 0 0;
}
.process-timeline .step-title em { font-family: var(--serif); font-style: italic; color: var(--burgundy); font-weight: 400; }
.process-timeline .step-detail { color: var(--ink-soft); font-size: 15.5px; line-height: 1.65; padding-top: 12px; }
.process-timeline .step-detail .step-meta {
  margin-top: 14px; display: flex; flex-wrap: wrap; gap: 18px;
  font-family: var(--mono); font-size: 11px; letter-spacing: 0.18em;
  color: var(--ash); text-transform: uppercase;
}
.process-timeline .step-detail .step-meta span::before {
  content:"·"; color: var(--burgundy); margin-right: 8px;
}

/* Press page extras */
.press-feature {
  background: var(--burgundy); color: var(--cream);
  padding: 64px 48px; border-radius: 18px;
  display: grid; grid-template-columns: 1fr 2fr; gap: 48px; align-items: center;
  margin-bottom: 48px;
}
@media (max-width: 900px) { .press-feature { grid-template-columns: 1fr; gap: 24px; padding: 40px 28px; } }
.press-feature .label {
  font-family: var(--mono); font-size: 11px; letter-spacing: 0.22em;
  text-transform: uppercase; color: var(--yellow);
}
.press-feature h3 {
  font-family: var(--display); font-weight: 400;
  font-size: clamp(28px, 3.6vw, 44px); line-height: 1.2; letter-spacing: -0.025em;
  margin: 12px 0 18px;
}
.press-feature h3 em { font-family: var(--serif); font-style: italic; color: var(--yellow); }
.press-feature .meta {
  font-family: var(--mono); font-size: 11px; letter-spacing: 0.16em;
  text-transform: uppercase; opacity: 0.75;
}

/* Apply page sidebar */
.apply-layout {
  display: grid; grid-template-columns: 1fr 1.6fr; gap: 56px;
  align-items: start;
}
@media (max-width: 1000px) { .apply-layout { grid-template-columns: 1fr; gap: 32px; } }
.apply-aside {
  background: var(--cream-2);
  border-radius: 18px; border: 1px solid var(--hair-strong);
  padding: 36px 32px;
  position: sticky; top: 110px;
}
.apply-aside h3 {
  font-family: var(--display); font-weight: 500; font-size: 28px;
  line-height: 1.1; letter-spacing: -0.025em; margin: 0 0 12px;
}
.apply-aside h3 em { font-family: var(--serif); font-style: italic; color: var(--burgundy); }
.apply-aside p { color: var(--ink-soft); font-size: 14.5px; line-height: 1.6; margin: 0 0 24px; }
.apply-aside .list { list-style: none; padding: 0; margin: 0; display: flex; flex-direction: column; gap: 14px; }
.apply-aside .list li {
  display: grid; grid-template-columns: 20px 1fr; gap: 10px;
  font-size: 14px; color: var(--ink); align-items: baseline;
}
.apply-aside .list li::before {
  content: "✓"; color: var(--burgundy); font-family: var(--display); font-weight: 600;
}

/* FAQ */
.faq-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 36px; margin-top: 60px; }
@media (max-width: 800px) { .faq-grid { grid-template-columns: 1fr; gap: 24px; } }
.faq-grid .q {
  border-top: 1px solid var(--hair);
  padding: 24px 0 0;
}
.faq-grid .q h4 {
  font-family: var(--display); font-weight: 500; font-size: 19px;
  line-height: 1.3; letter-spacing: -0.015em; margin: 0 0 10px;
}
.faq-grid .q h4 em { font-family: var(--serif); font-style: italic; color: var(--burgundy); font-weight: 400; }
.faq-grid .q p { color: var(--ink-soft); font-size: 14.5px; line-height: 1.6; margin: 0; }



/* ============================================
   Editorial graphics
   ============================================ */

/* Glyph used on Core service cards */
.core-card { position: relative; padding-right: 130px; }
@media (max-width: 900px) { .core-card { padding-right: 0; } }
.core-glyph {
  position: absolute; right: 36px; top: 56px;
  width: 86px; height: 86px;
  color: var(--burgundy);
  opacity: 0.85;
  pointer-events: none;
  transition: transform .6s cubic-bezier(.2,.7,.2,1), opacity .3s ease;
}
.core-card:hover .core-glyph { transform: rotate(-6deg) scale(1.06); opacity: 1; }
@media (max-width: 900px) { .core-glyph { right: 0; top: 28px; width: 64px; height: 64px; } }

/* Hero editorial side panel */
.hero-panel {
  position: absolute; right: 56px; top: 310px; z-index: 2;
  width: 280px;
  border: 1px solid var(--hair-strong);
  background: rgba(241,236,223,0.78);
  backdrop-filter: blur(10px);
  -webkit-backdrop-filter: blur(10px);
  border-radius: 14px;
  padding: 22px 24px 20px;
  box-shadow: 0 24px 50px -30px rgba(31,24,20,0.22);
  animation: panelFloat 6s ease-in-out infinite alternate;
}
@keyframes panelFloat {
  0% { transform: translateY(0); }
  100% { transform: translateY(-6px); }
}
@media (max-width: 1200px) { .hero-panel { display: none; } }
.hero-panel .hp-top {
  display: flex; justify-content: space-between; align-items: center;
  padding-bottom: 14px; margin-bottom: 16px;
  border-bottom: 1px solid var(--hair);
  font-family: var(--mono); font-size: 10px; letter-spacing: 0.22em;
  text-transform: uppercase; color: var(--ash);
}
.hero-panel .hp-top .swatch {
  width: 8px; height: 8px; border-radius: 99px;
  background: var(--yellow);
  box-shadow: 0 0 8px rgba(230,199,112,0.7);
  animation: blink 2s ease-in-out infinite;
}
.hero-panel .hp-title {
  font-family: var(--display); font-weight: 500;
  font-size: 22px; line-height: 1.15; letter-spacing: -0.02em;
  margin: 0 0 6px; color: var(--ink);
}
.hero-panel .hp-title .ital { font-family: var(--serif); font-style: italic; color: var(--burgundy); font-weight: 400; }
.hero-panel .hp-body {
  font-size: 13px; line-height: 1.55; color: var(--ink-soft); margin: 6px 0 14px;
}
.hero-panel .hp-stats { display: grid; grid-template-columns: 1fr 1fr; gap: 14px; padding-top: 14px; border-top: 1px solid var(--hair); }
.hero-panel .hp-stats .v { font-family: var(--display); font-weight: 500; font-size: 22px; line-height: 1; letter-spacing: -0.025em; color: var(--burgundy); }
.hero-panel .hp-stats .l { font-family: var(--mono); font-size: 9.5px; letter-spacing: 0.2em; text-transform: uppercase; color: var(--ash); margin-top: 4px; }

/* Architectural diagram in Lore section (small floating object) */
.lore-arch {
  display: grid; grid-template-columns: repeat(4, 1fr); gap: 10px;
  padding: 24px;
  margin-top: 28px;
  border: 1px solid var(--hair-strong);
  border-radius: 14px;
  background: var(--cream);
}
.lore-arch .arch-cell {
  aspect-ratio: 1 / 1;
  border-radius: 10px;
  background: var(--cream-3);
  display: grid; place-items: center;
  color: var(--burgundy);
}
.lore-arch .arch-cell svg { width: 60%; height: 60%; }
.lore-arch .arch-cell.dark { background: var(--ink); color: var(--yellow); }

/* Big editorial ornament — large italic letter as background mark */
.bg-letter {
  position: absolute; pointer-events: none;
  font-family: var(--serif); font-style: italic; font-weight: 400;
  color: var(--burgundy); opacity: 0.07;
  font-size: 540px; line-height: 0.7;
  letter-spacing: -0.04em;
  user-select: none;
  z-index: 0;
}

/* Numeric ornament — uppercase numeral block beside section heads */
.numeral-orn {
  font-family: var(--display); font-weight: 500;
  font-size: clamp(120px, 16vw, 220px);
  line-height: 0.85; letter-spacing: -0.06em;
  color: transparent;
  -webkit-text-stroke: 1.5px var(--burgundy);
  text-stroke: 1.5px var(--burgundy);
  display: inline-block; opacity: 0.4;
}

/* Pricing tier glyph */
.tier-glyph {
  width: 56px; height: 56px;
  margin-bottom: 18px;
  color: var(--burgundy);
}
.price-card.featured .tier-glyph { color: var(--yellow); }

/* Section divider (typographic ornament) */
.divider-orn {
  display: flex; align-items: center; justify-content: center;
  gap: 20px; padding: 30px 0;
  color: var(--burgundy); opacity: 0.55;
}
.divider-orn::before, .divider-orn::after {
  content: ""; height: 1px; flex: 1; max-width: 200px;
  background: var(--hair-strong);
}
.divider-orn .mark {
  font-family: var(--serif); font-style: italic; font-size: 26px; line-height: 1;
}

/* Application stamp */
.app-stamp {
  position: absolute; top: 24px; right: 32px;
  width: 88px; height: 88px;
  border: 1px solid var(--burgundy);
  border-radius: 99px;
  display: grid; place-items: center;
  font-family: var(--mono); font-size: 9px; letter-spacing: 0.2em;
  text-transform: uppercase; color: var(--burgundy);
  text-align: center; line-height: 1.3;
  background: rgba(241,236,223,0.6);
  transform: rotate(-8deg);
  z-index: 2;
}

/* Service tier-block dual-column glyph anchor */
.tier-aside .tier-glyph-block {
  margin-top: 36px;
  width: 100%; aspect-ratio: 1 / 1; max-width: 220px;
  border: 1px solid var(--hair-strong);
  border-radius: 14px;
  background: var(--cream-3);
  display: grid; place-items: center;
  color: var(--burgundy);
}
.tier-aside .tier-glyph-block svg { width: 60%; height: 60%; }





/* ============================================
   Section head graphic mark — compact, in left column
   ============================================ */

.section-head .head-mark {
  margin-top: 28px;
  width: 100%;
  max-width: 260px;
  position: relative;
}
.section-head .head-mark svg {
  width: 100%; height: auto;
  color: var(--burgundy);
  display: block;
}
.section-head .head-mark .caption {
  display: block;
  margin-top: 14px;
  font-family: 'JetBrains Mono', monospace;
  font-size: 10px; letter-spacing: 0.24em; text-transform: uppercase;
  color: var(--ash);
}

/* Variant fills using palette colors */
.head-mark .fill-b  { fill: var(--burgundy); }
.head-mark .fill-s  { fill: var(--sage); }
.head-mark .fill-y  { fill: var(--yellow); }
.head-mark .fill-i  { fill: var(--ink); }
.head-mark .fill-c  { fill: var(--cream); }
.head-mark .fill-cr { fill: var(--cream-3); }
.head-mark .stroke-b { stroke: var(--burgundy); fill: none; stroke-width: 1.4; }
.head-mark .stroke-i { stroke: var(--ink); fill: none; stroke-width: 1.2; }
.head-mark .open    { fill: var(--cream); stroke: var(--burgundy); stroke-width: 1.4; }
.head-mark text     { font-family: 'JetBrains Mono', monospace; font-size: 7px; letter-spacing: 0.18em; fill: var(--ash); }
.head-mark text.lg  { font-family: 'Instrument Serif', serif; font-style: italic; font-size: 56px; fill: var(--burgundy); }
.head-mark text.lg-yellow { fill: var(--yellow); }
.head-mark text.seal { font-family: 'Instrument Serif', serif; font-style: italic; font-size: 22px; fill: var(--cream); }
.head-mark text.yr  { font-size: 8px; fill: var(--ink-soft); letter-spacing: 0.18em; }

.section-head .head-mark.in-view svg { animation: markIn 1s cubic-bezier(.2,.7,.2,1) both; }
@keyframes markIn {
  from { opacity: 0; transform: translateY(8px) scale(0.98); }
  to { opacity: 1; transform: none; }
}



/* ============================================
   Engagement section (replaces fixed tier pricing)
   ============================================ */

.engagement-grid {
  display: grid; grid-template-columns: 1fr 1fr; gap: 24px;
  margin-bottom: 40px;
}
@media (max-width: 900px) { .engagement-grid { grid-template-columns: 1fr; } }

.eng-block {
  background: var(--cream);
  border: 1px solid var(--hair-strong);
  border-radius: 18px;
  padding: 42px 38px 38px;
  position: relative;
  overflow: hidden;
}
.eng-block.dark {
  background: var(--ink);
  color: var(--cream);
  border-color: var(--ink);
}
.eng-block::after {
  content: ""; position: absolute; right: -40px; top: -40px;
  width: 160px; height: 160px; border-radius: 50%;
  background: radial-gradient(circle, rgba(92,58,58,0.06), transparent 70%);
  pointer-events: none;
}
.eng-block.dark::after { background: radial-gradient(circle, rgba(230,199,112,0.10), transparent 70%); }

.eng-eyebrow {
  font-family: var(--mono); font-size: 10.5px; letter-spacing: 0.24em;
  text-transform: uppercase; color: var(--burgundy);
}
.eng-eyebrow.yellow { color: var(--yellow); }

.eng-h3 {
  font-family: var(--display); font-weight: 500;
  font-size: clamp(28px, 3.4vw, 42px);
  line-height: 1.05; letter-spacing: -0.03em;
  margin: 14px 0 30px;
  color: var(--ink);
}
.eng-h3.light { color: var(--cream); }
.eng-h3 .ital { font-family: var(--serif); font-style: italic; color: var(--burgundy); font-weight: 400; }
.eng-h3 .ital-yellow { font-family: var(--serif); font-style: italic; color: var(--yellow); font-weight: 400; }

.eng-list {
  list-style: none; padding: 0; margin: 0;
  display: flex; flex-direction: column;
}
.eng-list li {
  display: grid; grid-template-columns: 24px 1fr; gap: 14px;
  align-items: baseline;
  font-family: var(--display); font-weight: 400;
  font-size: 17px; letter-spacing: -0.01em;
  color: var(--ink);
  padding: 14px 0; border-bottom: 1px solid var(--hair);
}
.eng-list li:last-child { border-bottom: 0; }
.eng-list li::before {
  content: "→";
  font-family: var(--serif); font-style: italic;
  color: var(--burgundy); font-size: 18px;
}

.eng-list-num {
  list-style: none; padding: 0; margin: 0;
  display: flex; flex-direction: column; gap: 14px;
}
.eng-list-num li {
  display: grid; grid-template-columns: 38px 1fr; gap: 16px;
  align-items: baseline;
  padding: 14px 0;
  border-bottom: 1px solid rgba(241,236,223,0.16);
  font-family: var(--display); font-weight: 400;
  font-size: 18px; letter-spacing: -0.01em;
  color: var(--cream);
}
.eng-list-num li:last-child { border-bottom: 0; }
.eng-list-num li .n {
  font-family: var(--mono); font-size: 11px; letter-spacing: 0.22em;
  color: var(--yellow); padding-top: 4px;
}

.eng-depends { margin-top: 36px; padding-top: 28px; border-top: 1px solid rgba(241,236,223,0.16); }
.eng-tags { display: flex; flex-wrap: wrap; gap: 8px; }
.eng-tag {
  display: inline-block;
  padding: 7px 14px; border-radius: 99px;
  background: rgba(241,236,223,0.08);
  border: 1px solid rgba(241,236,223,0.16);
  font-family: var(--mono); font-size: 10.5px; letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--cream);
}

/* Engagement footer */
.eng-foot {
  display: grid; grid-template-columns: 1fr 1fr; gap: 40px;
  padding: 40px 0 0; margin-top: 8px;
  border-top: 1px solid var(--hair);
  align-items: center;
}
@media (max-width: 900px) { .eng-foot { grid-template-columns: 1fr; gap: 24px; } }
.eng-foot-line {
  font-family: var(--display); font-weight: 500;
  font-size: 22px; line-height: 1.3; letter-spacing: -0.02em;
  margin: 0; color: var(--ink);
}
.eng-foot-line.burgundy { color: var(--burgundy); margin-top: 8px; }
.eng-foot-line em { font-family: var(--serif); font-style: italic; font-weight: 400; }
.eng-foot-right { display: flex; flex-direction: column; gap: 22px; align-items: flex-start; }
@media (max-width: 900px) { .eng-foot-right { align-items: flex-start; } }
.eng-limit {
  display: inline-flex; align-items: center; gap: 12px;
  font-family: var(--mono); font-size: 11px; letter-spacing: 0.18em;
  text-transform: uppercase; color: var(--ink-soft);
}
.eng-limit .dot {
  width: 7px; height: 7px; border-radius: 99px;
  background: var(--yellow);
  box-shadow: 0 0 12px rgba(230,199,112,0.6);
  animation: blink 2s ease-in-out infinite;
}



/* ============================================
   What We Do — 3-pillar layout (Brand · Infra · Growth)
   ============================================ */

.pillars-grid {
  display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px;
}
@media (max-width: 1000px) { .pillars-grid { grid-template-columns: 1fr; } }

.pillar-card {
  background: var(--cream-3);
  border: 1px solid var(--hair-strong);
  border-radius: 18px;
  padding: 40px 32px 36px;
  display: flex; flex-direction: column;
  position: relative;
  transition: transform .35s cubic-bezier(.2,.7,.2,1), box-shadow .35s ease;
  overflow: hidden;
}
.pillar-card:hover { transform: translateY(-6px); box-shadow: 0 30px 60px -30px rgba(31,24,20,0.18); }
.pillar-card.featured {
  background: var(--ink);
  color: var(--cream);
  border-color: var(--ink);
}
.pillar-card.featured:hover { box-shadow: 0 30px 60px -25px rgba(184,151,90,0.32); }
.pillar-card::after {
  content: ""; position: absolute;
  right: -50px; top: -50px;
  width: 180px; height: 180px; border-radius: 50%;
  background: radial-gradient(circle, rgba(92,58,58,0.08), transparent 70%);
  pointer-events: none;
}
.pillar-card.featured::after { background: radial-gradient(circle, rgba(230,199,112,0.10), transparent 70%); }

.pillar-top { display: flex; justify-content: space-between; align-items: baseline; }
.pillar-n {
  font-family: var(--mono); font-size: 11px; letter-spacing: 0.24em;
  color: var(--burgundy);
}
.pillar-card.featured .pillar-n { color: var(--yellow); }
.pillar-pill {
  font-family: var(--mono); font-size: 10.5px; letter-spacing: 0.22em;
  text-transform: uppercase;
  border: 1px solid var(--burgundy); color: var(--burgundy);
  padding: 5px 12px; border-radius: 99px;
}
.pillar-card.featured .pillar-pill { border-color: var(--yellow); color: var(--yellow); }

.pillar-title {
  font-family: var(--display); font-weight: 500;
  font-size: clamp(24px, 2.4vw, 30px);
  line-height: 1.15; letter-spacing: -0.025em;
  margin: 20px 0 28px;
}
.pillar-title em { font-family: var(--serif); font-style: italic; color: var(--burgundy); font-weight: 400; }
.pillar-card.featured .pillar-title em { color: var(--yellow); }

.pillar-list {
  list-style: none; padding: 0; margin: 0;
  display: flex; flex-direction: column;
}
.pillar-list li {
  display: grid; grid-template-columns: 22px 1fr; gap: 12px;
  align-items: baseline;
  padding: 10px 0; border-bottom: 1px solid var(--hair);
  font-family: var(--sans); font-size: 14.5px; line-height: 1.5;
}
.pillar-card.featured .pillar-list li { border-bottom-color: rgba(241,236,223,0.14); }
.pillar-list li:last-child { border-bottom: 0; }
.pillar-list li::before {
  content: "·"; font-family: var(--display); color: var(--burgundy); font-weight: 600;
}
.pillar-card.featured .pillar-list li::before { color: var(--yellow); }

/* ============================================
   The Problem — list of issues
   ============================================ */

.problem {
  background: var(--cream-2);
  border-top: 1px solid var(--hair);
  border-bottom: 1px solid var(--hair);
}
.problem-grid {
  display: grid; grid-template-columns: repeat(4, 1fr); gap: 1px;
  background: var(--hair-strong);
  border: 1px solid var(--hair-strong);
  border-radius: 14px; overflow: hidden;
}
@media (max-width: 900px) { .problem-grid { grid-template-columns: 1fr 1fr; } }
@media (max-width: 600px) { .problem-grid { grid-template-columns: 1fr; } }

.problem-cell {
  background: var(--cream);
  padding: 36px 28px;
  display: flex; flex-direction: column; gap: 16px;
  min-height: 160px;
  transition: background .3s;
}
.problem-cell:hover { background: var(--cream-2); }
.problem-cell .n {
  font-family: var(--mono); font-size: 10.5px; letter-spacing: 0.22em;
  color: var(--burgundy);
}
.problem-cell .t {
  font-family: var(--display); font-weight: 500;
  font-size: 22px; line-height: 1.15; letter-spacing: -0.02em;
  color: var(--ink);
}
.problem-cell.problem-cta {
  background: var(--ink);
  display: flex; flex-direction: column; gap: 16px;
  justify-content: space-between;
}
.problem-cell.problem-cta:hover { background: var(--burgundy); }
.problem-cell.problem-cta .cta {
  font-family: var(--mono); font-size: 11px; letter-spacing: 0.2em;
  text-transform: uppercase; color: var(--cream);
  align-self: flex-start;
  border-bottom: 1px solid var(--yellow); padding-bottom: 4px;
}

/* ============================================
   Who We Work With
   ============================================ */

.who-section { background: var(--cream); }
.who-layout {
  display: grid; grid-template-columns: 1fr 1.6fr; gap: 60px;
  align-items: start;
}
@media (max-width: 900px) { .who-layout { grid-template-columns: 1fr; gap: 32px; } }

.who-have {
  background: var(--burgundy); color: var(--cream);
  border-radius: 18px;
  padding: 40px 36px;
  position: sticky; top: 110px;
}
.who-have-label {
  font-family: var(--display); font-weight: 500;
  font-size: 22px; line-height: 1.2; letter-spacing: -0.015em;
  margin-bottom: 28px;
  color: var(--cream);
}
.who-have-list {
  list-style: none; padding: 0; margin: 0;
  display: flex; flex-direction: column; gap: 14px;
}
.who-have-list li {
  display: grid; grid-template-columns: 14px 1fr; gap: 14px;
  align-items: center;
  font-family: var(--display); font-weight: 500;
  font-size: 22px; letter-spacing: -0.015em;
  color: var(--cream);
}
.who-have-list .dot {
  width: 8px; height: 8px; border-radius: 99px;
  background: var(--yellow);
}

.who-bridge p { margin: 0 0 24px; }
.who-but {
  font-family: var(--display); font-weight: 500;
  font-size: clamp(26px, 3.2vw, 38px); line-height: 1.2; letter-spacing: -0.025em;
  color: var(--ink);
}
.who-then {
  font-family: var(--serif); font-style: italic;
  font-size: 30px; line-height: 1.2;
  color: var(--burgundy);
}
.who-bridge-line {
  font-family: var(--display); font-weight: 400;
  font-size: 19px; line-height: 1.55; letter-spacing: -0.01em;
  color: var(--ink-soft);
  max-width: 640px;
}
.who-bridge-line em { font-family: var(--serif); font-style: italic; color: var(--burgundy); font-weight: 400; }

.who-tags { display: flex; flex-wrap: wrap; gap: 8px; margin-top: 32px; }
.who-tag {
  padding: 8px 16px; border-radius: 99px;
  border: 1px solid var(--hair-strong);
  font-family: var(--mono); font-size: 10.5px; letter-spacing: 0.18em;
  text-transform: uppercase; color: var(--ink);
}

/* ============================================
   The Difference
   ============================================ */

.difference {
  background:
    radial-gradient(ellipse 60% 50% at 50% 30%, rgba(184,151,90,0.16), transparent 65%),
    var(--cream-2);
  border-top: 1px solid var(--hair);
}
.diff-grid {
  display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px;
  margin: 30px 0 56px;
}
@media (max-width: 900px) { .diff-grid { grid-template-columns: 1fr; } }
.diff-col {
  background: var(--cream);
  border: 1px solid var(--hair-strong);
  border-radius: 18px;
  padding: 36px 32px;
  min-height: 200px;
  display: flex; flex-direction: column; gap: 24px;
}
.diff-col-us {
  background: var(--ink); color: var(--cream); border-color: var(--ink);
  position: relative;
}
.diff-col-us::after {
  content: ""; position: absolute; right: -30px; top: -30px;
  width: 160px; height: 160px; border-radius: 50%;
  background: radial-gradient(circle, rgba(230,199,112,0.16), transparent 65%);
  pointer-events: none;
}
.diff-eyebrow {
  font-family: var(--mono); font-size: 10.5px; letter-spacing: 0.24em;
  text-transform: uppercase; color: var(--ink-soft);
}
.diff-eyebrow.yellow { color: var(--yellow); }
.diff-line {
  font-family: var(--display); font-weight: 500;
  font-size: clamp(28px, 3.2vw, 40px); line-height: 1.1; letter-spacing: -0.03em;
  margin: 0;
  color: var(--ink);
}
.diff-line.light { color: var(--cream); }
.diff-line em { font-family: var(--serif); font-style: italic; color: var(--burgundy); font-weight: 400; }
.diff-line.light em { color: var(--yellow); }

.diff-statement {
  max-width: 880px; margin: 0 auto;
  text-align: center;
  padding-top: 40px;
  border-top: 1px solid var(--hair);
}
.diff-statement p {
  font-family: var(--display); font-weight: 500;
  font-size: clamp(24px, 3vw, 34px); line-height: 1.3;
  letter-spacing: -0.025em; margin: 0;
  color: var(--ink);
}
.diff-statement em {
  font-family: var(--serif); font-style: italic; color: var(--burgundy); font-weight: 400;
}



/* ============================================
   CXM showcase block (portfolio case N°00)
   ============================================ */

.cxm-showcase {
  margin: 16px 0 56px;
  display: flex; flex-direction: column; gap: 28px;
}

.cxm-brand-row {
  display: grid; grid-template-columns: 1fr 1.6fr; gap: 24px;
}
@media (max-width: 900px) { .cxm-brand-row { grid-template-columns: 1fr; } }
.cxm-logo-card {
  background: var(--ink);
  border: 1px solid var(--ink);
  border-radius: 14px;
  padding: 56px 48px 36px;
  position: relative;
  display: flex; align-items: center; justify-content: center;
  min-height: 240px;
}
.cxm-logo-card img {
  max-width: 100%; max-height: 180px;
  width: auto; height: auto;
  display: block;
  filter: brightness(1.02);
}
.cxm-mark-card img { max-height: 140px; }
.cxm-logo-label {
  position: absolute; left: 20px; bottom: 16px;
  font-family: var(--mono); font-size: 10.5px; letter-spacing: 0.22em;
  text-transform: uppercase; color: rgba(241,236,223,0.6);
}

.cxm-vids {
  display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px;
}
@media (max-width: 900px) { .cxm-vids { grid-template-columns: 1fr; } }
.cxm-vid {
  margin: 0;
  border: 1px solid var(--hair-strong);
  border-radius: 14px; overflow: hidden;
  background: var(--cream-3);
  transition: transform .35s cubic-bezier(.2,.7,.2,1), box-shadow .35s ease;
}
.cxm-vid:hover { transform: translateY(-4px); box-shadow: 0 30px 60px -30px rgba(31,24,20,0.22); }
.cxm-vid video {
  width: 100%; height: auto; display: block;
  aspect-ratio: 16 / 10; object-fit: contain;
  background: var(--ink);
}
.cxm-vid figcaption {
  display: flex; flex-direction: column; gap: 4px;
  padding: 18px 22px 22px;
  background: var(--cream);
  border-top: 1px solid var(--hair);
}
.cxm-vid .lbl {
  font-family: var(--display); font-weight: 500;
  font-size: 19px; letter-spacing: -0.015em; color: var(--ink);
}
.cxm-vid .desc {
  font-family: var(--mono); font-size: 10.5px; letter-spacing: 0.16em;
  text-transform: uppercase; color: var(--ash);
}



/* ============================================
   Calendly inline section
   ============================================ */
.calendly-section {
  background: var(--cream-2);
  border-top: 1px solid var(--hair);
  border-bottom: 1px solid var(--hair);
}
.calendly-inline-widget {
  width: 100%;
  box-shadow: 0 30px 80px -40px rgba(31,24,20,0.22);
}
.calendly-note {
  margin: 16px 0 0;
  font-family: var(--mono); font-size: 10.5px; letter-spacing: 0.16em;
  text-transform: uppercase; color: var(--ash);
  text-align: center;
}
.calendly-note code {
  font-family: var(--mono); font-size: 10.5px;
  background: var(--cream); padding: 2px 6px; border-radius: 4px;
  color: var(--burgundy); letter-spacing: 0.04em;
  text-transform: none;
}

/* ============================================
   Client portal video — no special crop
   ============================================ */



/* ============================================
   Trust bar — sits between hero and problem,
   carries social-proof numbers as the first
   psychological anchor after the headline
   ============================================ */
.trustbar {
  background: var(--ink);
  color: var(--cream);
  padding: 36px 0;
  border-top: 1px solid var(--ink);
  border-bottom: 1px solid var(--ink);
}
.trustbar-row {
  display: grid; grid-template-columns: repeat(4, 1fr);
  gap: 32px;
}
@media (max-width: 900px) {
  .trustbar-row { grid-template-columns: 1fr 1fr; gap: 28px; }
}
@media (max-width: 560px) {
  .trustbar-row { grid-template-columns: 1fr; }
}
.trustbar-stat .v {
  font-family: var(--display); font-weight: 500;
  font-size: clamp(28px, 3.4vw, 42px);
  line-height: 1; letter-spacing: -0.03em;
  color: var(--yellow);
}
.trustbar-stat .l {
  font-family: var(--mono); font-size: 10.5px;
  letter-spacing: 0.18em; text-transform: uppercase;
  color: rgba(241,236,223,0.7);
  margin-top: 10px;
}

/* ============================================
   Nav scrollspy — active link emphasis
   ============================================ */
.nav-links a.active {
  color: var(--burgundy);
  font-weight: 500;
}
.nav-links a.active::after {
  content: "";
  position: absolute;
  left: 0; right: 0; bottom: -6px;
  height: 1px;
  background: var(--burgundy);
  transform-origin: left center;
  animation: navUnderline .35s cubic-bezier(.2,.7,.2,1) both;
}
@keyframes navUnderline {
  from { transform: scaleX(0); }
  to   { transform: scaleX(1); }
}